| Contact: | Kristen Swift, Walker Marketing, 704/262-1110 | |
| E-mail: | kswift@walker-marketing.com | |
Concord, N.C. — Walker Marketing has added Active Day Inc. to its growing roster of clients. Active Day Inc. is the largest network of adult day health services centers, in-home personal care companies and outpatient rehabilitation facilities in the country. The network provides adult day health services to over 2,800 clients per day.
Walker Marketing will provide public relations services for all Active Day centers, located in seven states. The agency will facilitate in the grand opening of new facilities as well as raise awareness and educate the public on the benefits of adult day health services.
"We feel Walker Marketing’s direct experience and success working with long term care providers will aid us in raising awareness of the benefits of adult day health services, especially in new markets where medical adult day care is a new concept," said Kris Baldock, CEO, Active Day Inc.
Active Day Inc. was founded in 1995 with the goal of creating a nationwide network of community-based health care services to meet the needs of the frail elderly, disabled adults and their caregivers.
"Continuing to add national accounts like Active Day is part of the strategic growth plan for Walker Marketing," said Gary Walker, president/CEO, Walker Marketing. "Our experts will be able to use their extensive and skilled backgrounds in senior marketing to ensure that Active Day sees solid financial returns from its public relations activities.
Walker Marketing is a Charlotte-area full service marketing communications firm with specialization in the health care, food science, construction/development and senior services industries. The firm is one of only a few in the Carolinas selected as members of the American Association of Advertising Agencies, the highest professional recognition an advertising agency can achieve. Boasting highly experienced, senior-level staff, the firm has nearly doubled its billings in the past year and continues to grow by seeking out national talent that boosts the firm’s capabilities and bench strength. For more information, e-mail Walker Marketing at info@walker-marketing.com